The Marketing Experts For

Med Spas
That Want Answers.

Most med spas are spending heavily on marketing without clear visibility into whether that spend is reaching real, bookable patients. We find the leak and fix it.

See How The Audit Works

GSF Media Audit Review
The Audit

We start with an audit, not a pitch.

Before we recommend a single dollar of advertising, content, or creative, we look at what's already happening.

We review your vendors, ad accounts, and monthly spend, then cross-reference platform data against actual leads and bookings to find what's working and what's wasting budget.

The goal is simple: understand where your marketing dollars are going before making recommendations about where they should go next.

Four-Step Audit Process

Diagnose First.
Build Second.

Every recommendation is tied back to what the audit finds — not assumptions, not generic marketing packages, and not a sales pitch.

01

Data Collection

GA4, CRM data, vendor reporting, ad accounts, lead sources, and booking outcomes.

02

Junk Traffic

Identify wasted reach, irrelevant clicks, and traffic outside the service area.

03

Lead Quality Analysis

Determine which channels create consultations, booked treatments, and real patient opportunities.

04

Action Plan

Build a roadmap for reporting, creative, media allocation, and brand visibility.

Dr. Jason of Inspire Medical Wellness

“We were spending money, but we needed clearer visibility into where patients were actually coming from.”

Dr. Jason, Inspire Medical Wellness

Inspire Medical Wellness

What we found

changed the conversation.

Inspire Medical was spending between $10,000 and $12,000 per month in paid advertising. The question was not whether they should market. The question was whether the spend was reaching the right people and creating real patient demand.

What We Found

Spend was reaching traffic outside the target geography, platform reporting lacked booking context, and one channel was quietly outperforming the rest.

How We Are Solving It

We are tightening attribution, validating lead quality, cleaning up geographic waste, and reallocating budget toward channels with stronger patient intent.

Budget Breakdown

Where the money went

We turn scattered reports into one clear picture: where your spend is going, where traffic is coming from, and what's actually driving new patients.

That gives you a better question to ask every vendor: is this creating real demand, or just absorbing budget?

Sample Audit Snapshot

Monthly Ad Spend$12,000
Outside Target Area16.3%
Budget To Re-Evaluate$1,956
Video & Personality

Patients Buy
Trust
before they buy treatment.

The provider, the team, the office, and the patient experience all influence trust long before a consultation is scheduled.

Gallaher Team

Client-Specific Solutions

Partners we've worked with.

This is not a services menu. Each relationship starts with what the practice needs: clearer reporting, stronger creative, better patient trust, or a more differentiated brand presence.

West Wilson Aesthetics

West Wilson Aesthetics

Mt. Juliet, TN
Reporting TransparencyContent CreationSocial StrategyPaid Media SupportPatient Experience Content
Gallaher Plastic Surgery & Spa MD

Gallaher Plastic Surgery & Spa MD

Nashville, TN
Physician BrandingVideo ProductionProcedure EducationPatient Trust BuildingCreative Deployment
Inspire Medical Wellness

Inspire Medical Wellness

Nashville Area
Audit & AnalyticsLead AttributionPaid Media ReviewReporting StructureStrategic Recommendations
Brand Differentiation

Looking different is

the whole point.

Most high-end med spas converge on the same look. Clean. Minimal. Polished. And increasingly hard to tell apart. Strategy and creative have to work together so the brand feels recognizable, not interchangeable.

Before

Most feeds become a revolving door of repetitive treatments and AI promotional graphics. The personality behind the practice often gets lost.

Typical Med Spa Instagram Feed

After

People, personality, color, trust, and a brand system that feels specific to the practice instead of copied from the category.

West Wilson Aesthetics Instagram Feed
How We Work

Strategy meets creative.

Some agencies bring reports without content. Others bring content without strategy. GSF brings both together: the audit that tells us what needs to change, and the creative engine to help the practice look, sound, and feel different.

That means every video, photo, social concept, and ad recommendation has a job. It is not content for the sake of content. It is creative built around visibility, trust, and patient demand.

Audit
Creative
Production
Deployment
Reporting
Schedule Your Free Audit Now

Where are your marketing dollars actually going?

Every engagement starts with an audit, not a sales pitch. We will help you see what is working, what is unclear, and where your next opportunity may be hiding.

See where your leads are coming from, what may be wasting budget, and what opportunities you are missing.

Tara

Our Med Spa Expert

Schedule with Tara

Ready to review your marketing, reporting, and patient acquisition opportunities?

Emailtara@gsfmedia.com

Schedule Audit